another challenge March 31, 2007

What we (my team) have to do better for the Communication Olympics, Advertising section: campanie de recrutare in armata.

I’m not happy with the topic, I’m really a pacifist and dislike anything that has to do with war, but since I don’t choose what world to live in, I may as well go with it.

Well….happy brainstorming to us! :p

Free hugs in Bucharest March 29, 2007

On December 23rd last year I had the opportunity to organize a little free hugs gathering with the help of some friends from an organization called Oricum and here’s what turned out:

I am the one in the cream-colored overcoat with a green free hugs tie and long braided hair.

For more pics and links to blogs talking about the event check out this link: .

Soon we will be adding some posts to the official free hugs Oricum blog.

If you live in Romania and would like to participate to the next free hugs event (due after the Easter holiday), join the romanian free hugs yahoo group and we’ll keep you posted.

It’s been a great experience for each and every one of us who have been there and we’re all looking forward to the next edition. What I can say about free hugs is that you don’t know what to expect until you try it. And the feeling is indescribable. I hadn’t felt so much joy around me in a long time. This time we’re going national and we’re not gonna let anyone escape us. D

Can hate be something you don’t hate? March 29, 2007

This is my wallpaper.

And what I was talking about earlier: “Hate something, change something, make something better.” created by Wieden & Kennedy London. Need I say more? Congrats to the creative team.

Hello, jazzy blog, call me Cis ;) March 26, 2007

I’ve been meaning to start a new thematic blog months ago, but somehow I didn’t find the time and there were always other priorities getting in the way. But tonight, with all the tasks I find myself stuck with, I couldn’t help but make the first step. Dunno why, I just felt the need to stop putting it off and get on with it already.

So here it is, my humble advertising & co. blog. Built under the motto of Honda’s recent communication campaign “Hate something, change something, make something better”, my new blog is going to talk about communication through my eyes. It’s not a professional kind of thing (yeah, like I have the skills for that anyway p), just a few quick comments on anything that attracts my attention in my quest for good communication material. But I’m not the type to impose myself limits, therefore I’ll prolly talk about anything that comes to mind and is not obviously connected to my private life.

I’ll keep my personal diarish blog where it is for now, but not without a strong feeling of shame and dissatisfaction (my yahoo contacts know why ). Anyway, let the games begin, and hopefully this one isn’t destined to neglection like the others…